About Viral Nation

Viral Nation is a leading pioneer in the Attention Economy with award-winning marketing services, global talent representation, and AI-powered social media solutions. Recognized as one of the fastest growing companies in 2022, Viral Nation has redefined the modern integrated marketing model by leveraging the power of creators, micro-targeting, multi-platform personalization, and culturally relevant campaigns. Trusted by the world's largest brands, Viral Nation provides brand safety, employee advocacy, and social media management software solutions.


Set against the vibrant backdrop of Miami, Brandweek will gather the most dynamic minds in the industry for an unparalleled four-day journey of discovery. During a diverse array of intimate and expert-led sessions and compelling presentations, you and your team will join industry leaders from both stalwart brands and the newer, renegade entrants to unpack the strategies, new kinds of thinking, pathways to growth and skills that today's marketers will need to continue to acquire and retain consumers and customers by nurturing true brand loyalty. You'll leave equipped with insights, inspiration and powerful connections to fuel your business and professional growth.

InterContinental Miami
100 Chopin Plaza
Miami, FL 33131, US

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1 (888) 278-4567

Capitalizing on the Attention Economy With Viral Nation

How Brands Can Achieve Explosive Growth on Social Media

Joe Gagliese - CEO Viral Nation
Monday, September 11, 2023

2:35 PM - 2:55 PM
Main stage

Attention – it’s a scarce commodity. More than ever before, consumers on social media are inundated by constant attempts to engage or influence them, particularly within budding micro communities. This evolution provides an exciting but often overwhelming opportunity for businesses to succeed. Unprecedented social media challenges like brand safety, rapid scaling, fraud prevention, and impact measurement are holding back even the world’s biggest brands.

In this session, Viral Nation co-CEO and one of the founders of the creator economy, Joe Gagliese, will be joined by a brand partner to share how businesses can thrive in the Attention Economy and embrace these new challenges while maximizing brand loyalty and revenue. Learn how to evolve employees to engaged advocates, stay brand safe and protect your reputation, grow social content 10x, and transform big social data into a competitive advantage through performance metrics designed for large volumes of content.

RegisterConnect with Viral Nation

September 11-14, 2023 - Miami, FL